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Advanced Analytics: Impact on Businesses Which You Need to Know!
In this data-driven world, the impact of advanced analytics cannot be overstated. Meaningful insights derived from post-analytics can be leveraged to make data-driven decisions of considerable...
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B2B Market Segmentation – Benefits,Methods & More!
The marketing and sales goal is to satisfy customers’ demands while still earning a profit. However, people’s demands differ, so addressing them may necessitate various ways. Marketing is all about...
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Top 12 Fastest-Growing Industries in US!
“Growth is never by mere chance; it is the results of forces working together.” James Cash Penney, Founder of JC Penney Establishing a business involves tons of moving parts, which naturally means...
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Top 5 Data Trends in Legal Industry
“Big Law will finally start to go big in the cloud.” – Dennis Garcia, Assistant General Counsel, Microsoft. Through this quote, Mr. Garcia was highly concise in presenting one of the impacts of...
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Data Enrichment Vs Data Cleansing: Everything You Need To Know!
When referring to data hygiene, marketing has coined catchy phrases about the B2B sector, although their meanings can become a bit perplexing. Becoming familiar with data cleansing is simple; yet it is...
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How to Create an Ideal Customer Profile for Your B2B Business!
“When You Speak To Everyone, You Speak To No One” – Meredith Hill This message states that if you are marketing to everyone, your message is not getting conveyed to any specific group or individual,...
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B2B Data for Business: A Complete Guide
“Data is a precious thing and it will last longer than the systems themselves.” – Tim Berners-Lee, inventor of the World Wide Web (WWW) Business-to-business data is crucial for the survival and...
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Importance of API and How Does it fit into Your Business Strategy
Exploration is the engine that drives innovation. Innovation drives economic growth. – Edith Widder In this era of digitization, it is essential for businesses to get with the times to increase their...
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Data Segmentation: Why Do Brands Need to Do It?
Data is a powerful resource for any business. Any decision that a business takes, be it pertaining to marketing, sales, or customer service, is data-driven. Businesses generate enormous volumes of data...
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Top Oil And Gas Companies In USA
Since time immemorial, energy has been a catalyst of living standards across global economies. The agrarian era had people using wood as their chief source to survive. The invention of the first...
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